Making joint business plans with suppliers to reach out, led to strong relations in where our brand partners outsource an important part of their business to us – mainly in underserved and duty-free markets – to develop their brands in uncovered sales areas. As we serve many customers, this gives us the opportunity to distribute our complete assortment to these sales areas, growing our business alongside our suppliers.
SHOWCASE WINDOW IN SPECIALISED MARKETS
We provide our suppliers access to areas that would otherwise be too difficult or fragmented for them to serve.
BROAD AND RELEVANT ASSORTMENT
We provide our customers with an assortment of over 40,000 items varying from retail packaging to catering sizes, and from A-branded to private label. We act as their one-stop shop by consolidating various products and multiple brands in a single order.
GoodBurry is our own value brand. It serves both Remote and Retail (B2B) customers in our B&S Segment.
By combining our sourcing activities for all business segments, we create economies of scale, which we share with our customers, enabling them to grow along with us.
PACKING AND LABELLING
We have the expertise to pack and label products that are destined for various end-markets. Whether for our supermarket customers in Angola, where we provide product labels with Portuguese language, or for military caterers, where strict guidelines with regards to nutritional values and product information apply, we are able to service our customers’ needs.
We source products on customers’ request, for instance based on cultural and national preferences. As an example, it is important for our cruise line customers to serve American meat to their American passengers on board, wherever they are.
Being active in B2C retail ourselves, we share our experience with our B2B retail customers helping them develop and grow their retail business in a variety of ways. These include concept positioning and customer profiling, shop spacing concept and design, selection of product portfolio according to target group, project operation and team management, sales optimisation, in-store communication, advertising and promotions.